Find out whether AI recommends you or your competitors

Fixed-price AI search visibility audit

Signal measures how often ChatGPT, Gemini, Perplexity and Google's AI Overviews mention your brand, recommend it and cite your pages, for the questions your buyers ask. In two weeks you get a competitor comparison, the sources AI trusts instead of you, and a prioritised 90-day plan.

Price
from £2,499 plus VAT
Duration
2 weeks
Fee credited
Credited against your first Momentum quarter

We confirm the questions, the competitors and the fixed price before you commit.

ISO 27001, ISO 9001 and ISO 42001 certified · 30 years building and running digital products

Your buyers are asking AI tools for recommendations right now, and those answers are shaping shortlists before anyone visits your website.

  • Nobody knows whether AI tools recommend you.

  • Rankings look fine, but organic clicks are falling.

  • Prospects arrive with AI-generated shortlists you're not on.

  • Competitors get cited on topics where you know more.

  • Your SEO reports track rankings, not AI mentions.

AI answers are replacing clicks

When AI answers the question, fewer people click through, and the brands it mentions make the shortlist.

Signal shows you where AI leaves you out, which sources it trusts instead, and the fixes most likely to change that.

  1. Your visibility across the main AI search and answer engines, for the questions your buyers ask

  2. Which sources AI tools cite instead of you

  3. A technical check: structured data, crawlability for AI, content gaps

  4. A prioritised fix list and a 90-day plan

We ask AI what your buyers ask

We test your buyers' questions across the main AI tools, compare you with competitors and show you what to fix.

  1. Agree the buyer questions that matter

  2. Test them across AI tools

  3. Technical and content review

  4. Report and playback

What we need from you

  • The questions your buyers ask, which we help you refine.
  • Three to five competitors to compare against.
  • Search Console and analytics access for the technical check.

What you can decide afterwards

Every gap comes with a type of fix and a reason.

  • Create

    Content AI can quote, on the questions where you're missing.

  • Fix

    Technical issues stopping AI tools reading or trusting your site.

  • Earn

    The third-party sources AI relies on, where you should appear.

  • Track

    The questions to retest, so you can see what changes.

A fixed price, credited later

A two-week audit at one price, credited against your first Momentum quarter if you start within 60 days.

What's included

Up to 25 buyer questions, each tested twice on ChatGPT, Gemini, Perplexity and Google AI Overviews, compared with up to five competitors, plus a technical check of your site.

Assumptions

  • AI answers change, so we record the date, platform and set-up of every test.
  • Making the fixes isn't included. That's Momentum, with the fee credited if you start within 60 days.
  • We can't guarantee inclusion in AI answers. Nobody can.

What's not included

Making the fixes (that's Momentum, with the fee credited if you start within 60 days).

Price

from £2,499, plus VAT

Book a 30-minute call

Fee credit

If you start Momentum within 60 days, the full Signal fee comes off your first quarter.

What affects the price

The number of questions, platforms, markets and languages.

How we work it out

  • We agree the questions your buyers actually ask, not just keywords.
  • We test each one across the main AI tools and record exactly what comes back.
  • We separate a mention from a recommendation and a citation, because they're not the same.
  • We repeat tests, because AI answers change.

Run by the team behind our AI integration work, under our ISO 42001 certified AI management system.

The things people usually ask

Plain answers on how Signal works, what it costs and what we need from you. Anything else, just ask.

AI answers change all the time. Is this worth measuring?

Yes, if it's done properly. We record the date, platform and set-up of every test and repeat them, so you can see trends rather than one answer.

Can you guarantee we'll be included?

No. Nobody controls what AI tools say. We can improve the evidence, clarity and sources they rely on.

Isn't this just SEO?

It overlaps with SEO, but it also looks at mentions, third-party sources and how AI tools describe you, which SEO reports don't cover.

How do we measure improvement?

We retest the same questions over time and track mentions, recommendations and citations.

What happens after the audit?

You can make the fixes yourselves, or with us through Momentum, with the Signal fee credited if you start within 60 days.

Projects

Bigger products and platforms, built end to end or with our specialists in your team.

Typical range
£50k to £250k+
  • Stage: Grow

    Momentum

    One accountable growth partner

    One growth team, one number to hit, and a dashboard that shows it.

    Price
    from £2,999 a month
    Minimum term
    12 months, then 3 months' notice
  • Stage: Build

    Concierge

    An AI guide that turns your website into a personalised pitch

    Visitors tell it what they need. It builds them a branded page, made for them, that they can share with their team.

    Price
    from £4,999 set-up + from £499 a month
    Duration
    3 to 4 weeks to set up

If we sound like a good fit, let's talk.