Digital report: taking the visitor beyond the attraction
Rawnet carried out some research into how consumer expectations are impacting the use of digital in the leisure industry. Using this research we pulled together this report explaining how to adapt to expectations.
Consumer expectations and rapidly developing technology means that it’s becoming increasingly difficult for visitor attractions to remain relevant and offer value to their customers. Technology must play a part before, during and after the main event in order to attract, entertain and retain long-term customers.
This report explores the shift in consumer expectations that is driving how visitor attractions are using digital.
- Results from our leisure industry survey
- Why you should create an experience beyond your venue
- How to adapt to the change in expectations
- How to get started on on this transformational journey