

The biggest BrightonSEO event yet, sunshine, fish & chips on the beach... not a bad way to spend a Friday.
The weather matched the occasion and the incredible line-up of talented speakers didn't disappoint. This was in our opinion the best BrightonSEO ever. We listened to a number of really interesting talks including; Tom Bennet discussing how to use Google Tag Manager to report on your content marketing, Raj Nijjer from Yext with a detailed look into the future of voice search. But we barely scratched the surface. So we went on the hunt for the sessions we missed and collated this list of the entire day.
As you can see there are a few presentations missing, to help us fill in the blanks tweet us if you find any @rawnet.
Authoritas also filmed the day from Auditorium 1, watch here.
Raj Nijjer – AI and Structured Data: How Voice Search Raises the Stakes for Businesses
Purna Virji – Keywordless Searches: How Your Camera is the New Search Box
Will Cecil – Developing an enterprise level SEO data strategy – challenges and experiences from the frontline
Tom Capper – Links & Rankings: The Story in the Data
Neil Lawrence – Lies, Damned Lies and Big Data
Claudia Higgins – Getting the most out of the SEO data you can get for free
Malcolm Slade – Brand: The Only Future Ranking Factor
Shaona Ghosh – Machine Learning and AI algorithms
Thomas Nowotny – Bio-inspired computing and control
Neill Horie – SEO & Artificial Intelligence Optimisation
Lotty Chudley – Persuading Consumers to Part with Their Cash: Tips & Tricks for Conversion
Laura Hogan – Utilising Search Console for SEO Quick Wins
Roxana Stingu – WordPress optimisation beyond the Yoast plug-in
Susana Valverde Solano – How to choose where we invest our media spend
Marco Volpe – How to create your own dynamic remarketing
Sam Vandermark – Looking beyond paid search for better biddable results
Robin Fry – Lessons that non-game app promoters can learn from the mobile game industry
Thomas Petit – A/B testing your app store listings
Daniel Rowles – Mobile first indexing – what it means to you in practice
Zak Edwards – Don’t be Awesome! Just be alright at everything!
John Ashton – Common mistakes retailers still make in eCommerce
Alina Ghost – Managing SEO in a Complex Business
Marcus Tober – Why SEO and Content Marketing must always be data-driven
Tom Benett – Measuring Content Success with GTM
Jade Rattan – The 8 Step Checklist for Creating a Show Stopping Distribution Plan
Anita Valentinova – Power of simple – Python scripts to automated SEO checks
Philip Gamble – Technical SEO beyond the initial audit
Andreas Voniatis – Boosting SEO audit recommendations with machine learning
Mark Edmondson – Supercharging websites with a real-time R API
Barry Adams – Are Accelerated Mobile Pages Really Worth It? Google AMP Case Studies
Bastian Grimm – Three site speed optimisation tips to make your website REALLY fast
Tony Lu – How realtime dashboards can help you make better decisions.
Al Wightman – How can Google Data Studio help me?
Oyin Bamgbose – Call Intelligence: Eliminate your conversion blind spot
Samantha Noble – How to use Paid Media to increase the lifetime value of a customer
Vikas Arora – Bing is Bigger than you think
Sophie Turton – The psychology of language for PPC
Sophie Moule – Using Search Data to Inform Business Strategy
Graham Macfadyen – Content strategies for digital audience growth
David Cox – Needles and haystacks: The challenges of discoverability in academic publishing
Adrian Phipps – How to rank in the answer box
Polly Pospelova – How to take advantage of Google using Usage Metrics for rankings
Sam Auchterlonie – How to hack your SERPs using a lean approach
Charlie Whitworth – How To Combat Crawl Bloat & Prune Your Content Effectively
Sean Butcher – So you think you know canonical tags?
Janet Plumpton – How to use XPath and CSSPath for eCommerce Websites
Greg Gifford – Advanced Local SEO Tips to help you murder your competitors - Amazing slides!
Ronell Smith – Localized Content: Better a Shield Than a Sword
Dan Thwaites – Content, Trust and Echo Chambers
Charlie Williams – Shop it like it’s hot: E-commerce content that’s worth a damn
Edward Cowell – Untapping the hidden potential of post purchase data and customer advocacy in e-commerce SEO
Kristal Ireland – Tech Futures in High Transaction Environments
Arianne Donoghue – Power Up Your PPC
Jennifer Holt – Get More QUALITY Leads from your PPC Campaign
Anu Adegbola – PPC Automation
Charlotte Davis & Sam Orams – Online video: Maximising ROI for brands
Sam Watts – Introduction to VR: Past, Presence and Future
Robin Fishley – Brand Search, Ethics and the Future
Hannah Gordon Smith – Tackling complex journeys: single strategy for multi sites
Chris Fender – L’Oréal’s Digital Data Opportunity
Alexandra Lever – How partnerships and sponsorships can help your search marketing efforts
Sam Charles – How to Build High-Quality Links Without Spending Money
Christoph Cemper – 5 Years of Google Penguin
Omi Sido – Beyond the Basics of Website Migration: Tried, Tested & Successful
Emily McLaren – Site Migration: Avoiding Sticky Situations
Chris Liversidge – Using Google’s Search Console API & Pivot Tables To Supercharge Your Long-Tail SEO
Kaspar Szymanski – Google Penalties – Understanding and Dealing with all Google Manual Spam Actions
Jennifer Slegg – SEO Insights from Google’s Search Quality Rater Guidelines for High Ranking Sites
Chris Munch – How SEO Bloggers Got a Panda Update Completely Wrong
Alban Gérôme – Easy page element tracking with Kermit
Jess Spate – Sampling and sample size in Google Analytics
Michal Brys – Web user tracking behind the scenes
Tara West – How to boss Sequential Advertising in Facebook
Ned Poulter – Facebook Ads: Process, Targeting & Tools, then back again. In 20 minutes
Samantha Hearn – Honeypots: How to use social media to boast your AdWords campaigns
Hannah Butcher – How to survive being an introvert in a LOUD industry
Sophie Iredale – Should Search Marketers do more to protect their professional Conduct?
Monica Georgieff – Running Marketing like Lean Software Development
Rory Sutherland – Are we creating a culture where it pays to be boring?